Category Archives: Marketing Tools

10 things every startuper must know about e-mail marketing and will not find anywhere else.

This mini-book has been staying for at least 2 months in my backlog waiting to be pushed online. It’s time has finally come. I know there are millions of mini-books like that, but this one is different, because it shows things that I’ve learned from my experience working in startups and with communities from 20…

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Wips My Browser

Do you remember MTV’s Pimp My Ride? It was a show about a bunch of guys who came to your home and magically transformed your old car into a modern-looking vehicle. I remember the passion of the crew and as well as the face of the “client” when s/he saw the “pimped” ride. The show…

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Marketing Kanban Style for Tech Startups

Oh no, there is no mistake. It’s not Gangdam Style! I am always trying to mix software development methodologies into community and marketing management. Last year I gave a talk at Fosdem about using Agile methods, and especially Trello, to engage your community. Currently I implementing a similar approach into a project I am involved…

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