Category Archives: Marketing Tools
10 things every startuper must know about e-mail marketing and will not find anywhere else.
This mini-book has been staying for at least 2 months in my backlog waiting to be pushed online. It’s time has finally come. I know there are millions of mini-books like that, but this one is different, because it shows things that I’ve learned from my experience working in startups and with communities from 20…
Wips My Browser
Do you remember MTV’s Pimp My Ride? It was a show about a bunch of guys who came to your home and magically transformed your old car into a modern-looking vehicle. I remember the passion of the crew and as well as the face of the “client” when s/he saw the “pimped” ride. The show…
I can see the pulse of customers real time.
Marketing Kanban Style for Tech Startups
Oh no, there is no mistake. It’s not Gangdam Style! I am always trying to mix software development methodologies into community and marketing management. Last year I gave a talk at Fosdem about using Agile methods, and especially Trello, to engage your community. Currently I implementing a similar approach into a project I am involved…
The tools that make me a better marketeer: Geckoboard
Geckoboard is a must tool for marketing campaign visualization and analysys. You can mix: Your internal statistical information from your own database Services like bitly.com for real time click and location analysis Facebook and Twitter Statistics and messages SalesForce data Get Satisfaction to monitor your customer’s happines about your ptoduct Mailchimp – to retrieve…