Why the heck we need marketing guys at our perfect IT company?

Categories Marketing

I am sure you know this modern company structure scheme:

modern company structure

пидорась == faggot
IT отдел == IT crowd/department/section

The past
I remember when I was younger and I was writing some bytes for living. I still know that there are just 10 types of people in the world: Those who understand binary, and those who don’t.

WTF?
I was wondering all my life why the heck we need a marketing and community management droids at our team. We create a kick-ass products that we can sell them via our web-page using 33 lines of HTML code an an Paypal account.

I am on the dark side of the force now and I know why.

The truth in 5 points*

If there is no marketing droids:

  1. Less people know about us – our clients are our friends and peers and visitors from Google are welcomed too.
  2. 1 = Less money – well, I don’t have to explain this, do I?
  3. 2 = No salary++
  4. 3 = No beer money NOR I just got an invitation to work for another company that has a great marketing department.
  5. R.I.P  GPWGFTCCW (Great Product with great functionalities that can change the world.)

If there is no community management guys:

  1. No community around us = We have to test our product by ourselves in any possible OS, CPU, RAM, ….
  2. No community around us = How to know what to improve and what the clients really need from our products?
  3. No community around us = How to get ideas for new products?
  4. No community around us = How to find someone that will tell you honestly “You’re wrong”
  5. No community around us = How to find someone who will help you with documentation, bug hunting, beer drinking, and to cheer you up – “You’re good. I love your product.”

 

* I am so sorry, but someone should change the ordered list to start from 0/zero/. Starting from 1 is so lame.

10 Comments

  • Jeff
    February 7, 2012

    Interesting post! But, please *please* reconsider the use of derogatory terms, I’m sure you can come up with something better.

    • Bogo
      February 8, 2012

      I am translating the image only.

      • Jeff
        February 8, 2012

        So the image isn’t yours? That was unclear to me, and maybe to others as well.

        • Bogo
          February 8, 2012

          Nope! It’s kind of “very popular to share” image within Russian web

  • Patrick H. Lauke
    February 7, 2012

    “faggot”? oh yes, keep it classy with gay bashing as well. nice going…

  • Janet Swisher
    February 7, 2012

    “* I am so sorry, but someone should change the ordered list to start from 0/zero/. Starting from 1 is so lame.”

    <ol start=”0″>

    — Your friendly documentation community steward

    • Bogo
      February 8, 2012

      Thanks. OMG I learn something cool today!

  • Tim
    February 8, 2012

    Is the schema in Bulgarian or Russian?

    • Bogo
      February 8, 2012

      Russian

  • Why the heck we need marketing guys at our perfect IT company? | Marketing for Small Business
    February 8, 2012

    […] the article here: Why the heck we need marketing guys at our perfect IT company? © 2012 Marketing for Small […]

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