Bogomil Shopov

Human. Artist. Hacker. I care about free and open-source software(F/LOSS), cybersecurity, ethical design, privacy, and technology. 20+ experience in technology. 40+ in being human. I encourage people to become better humans with heavy metal and technologies. I also promote technologies to be considerate of humans. Let's see how it goes!

Community Management / Marketing / Startups · April 24, 2012

Using adf.ly as a lead generation source

Couple of people warned me about the quality of traffic that comes from adf.ly, but I’ve decided to give it a try.

JWB Campaign

Landing page

I have created a very simple landing page.

 

Target audience

As you can see it’s not a “we will offer you free ipad if you click here” campaign. I was looking for people who are interested in IT and in JAVA programming language in particular. It’s not an easy audience.

Campaign

I have bought VERY TARGETED traffic from countries I need and I’ve added some junk traffic as well:

The result was: 107 leads for 40$ = 0.38 USD per lead.