5 days FOSDEM in Prague this October.

[dc]W[/dc]hat is FOSDEM? It’s a name of a conference held in Brussels, but it also stand for “Free and Open source Software Developers’ European Meeting”.

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This autumn in Prague we will have something like this – A conference of OpenSUSE Project, SUSE Labs, Gentoo and Linux Days at the same time:  October 22-23 and right after that 4 days of PostgreSQL Conference
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A whole [tooltip title="Welll ..almost a week" gravity="e"][mark color="yellow"]week[/mark][/tooltip] of F(L)OSS activities, hacking parties and talks. Save the dates :)

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Wrong marketing approach from Comodo and ActiveState.

I have downloaded a free version of Comodo IDE, called Comodo Edit. It’s fucking good IDE for HTML5, PHP, JS and [put your own language here].

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So far so good. I gave my email address to them, because I like the product and the team. After 12 seconds I receive this “help material”.
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They don’t want to provide me help how to get started, but to sell me the pro-edition:

 
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I understand that approach, but please first give me what I need – links and materials to help me to understand “Comodo EDIT” better and 1 month after that send me an offer for the better IDE.

 

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Using adf.ly as a lead generation source

Couple of people warned me about the quality of traffic that comes from adf.ly, but I’ve decided to give it a try.

JWB Campaign

Landing page

I have created a very simple landing page.

 

Target audience

As you can see it’s not a “we will offer you free ipad if you click here” campaign. I was looking for people who are interested in IT and in JAVA programming language in particular. It’s not an easy audience.

Campaign

I have bought VERY TARGETED traffic from countries I need and I’ve added some junk traffic as well:

The result was: 107 leads for 40$ = 0.38 USD per lead.

 

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Community Engagement: Add Twitter news at your Facebook profile.

if you want to increase your community engagement you can connect you Twitter and Facebook profile by providing special application to show latest news from your Twitter profile.

I know there is a way to publish tweets directly in your timeline, but this is not available for company pages and it’s boring to read 50 tweets a day via Facebook timeline, so why don’t you help your fans to get what they need.

Add the application to your page’s menu:

show the info like this

Oh yes, it’s good idea to check if the current user likes your page or not and to show a different header like this:

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